HTVRONT is a top international brand of handmade DIY materials & equipment. The products are very popular worldwide, being liked as well recommended by many users & reviewers.
Let's see what Xper did for HTVRONT Everything starts from the user demands. Based on our udnerstadning of the target audience of HTVRONT, and in agreement with the brand team, we identified the most related and segmented influencer categories such as handmade DIYers, clothing designers, small business owners, treasure moms, etc. and develpoed collaboration with them, to reach the target audience. From content side, we created contents that focused on parents-baby engagement, design creatives, start up daily scanarios, etc, which just strike on the painpoints of the target audience and featuring the products in a nature way.